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DTSTART;TZID=Asia/Taipei:20250304T183000
DTEND;TZID=Asia/Taipei:20250304T213000
DTSTAMP:20260417T125932
CREATED:20250113T062349Z
LAST-MODIFIED:20250113T062349Z
UID:10000853-1741113000-1741123800@events.mcu.edu.tw
SUMMARY:變身爆紅小編 Become a Viral Social Media Manager：社群平台圖文設計攻略 A Guide to Social Media Graphics and Content Design
DESCRIPTION:圖文設計是吸引粉絲的主要因素!快行銷時代，藉由不同社群平台的崛起與熱潮，行銷人必須掌握的不再只是大型的廣告宣傳，低成本且更新頻繁的社群行銷成為日常主軸!無論是搭配整體企劃或是獨立宣傳，社群圖文行銷都是現在重要核心領域，但也因為如此許多社群小編也經常陷入誤區，為求快速設計出不符合行銷基準的圖文，導致取得反效果。社群圖文設計不難，只要掌握社群瀏覽原則、主題選定法則以及圖文設計要訣，社群行銷輕鬆上手。本課程將以免費線上工具教學。\n※本課程將透過Google meet舉辦，請先安裝Google meet並確保網路順暢。 \nVisual and textual design is a key factor in attracting followers! In the fast-paced world of marketing\, the rise of social media platforms has shifted the focus from large-scale advertising to low-cost\, frequently updated social media marketing. Whether integrated into broader campaigns or as stand-alone promotions\, social media graphics and content are at the core of modern marketing. However\, many social media managers fall into the trap of rushing their designs\, which often leads to ineffective or counterproductive results. \nSocial media graphic design is not difficult! With an understanding of browsing principles\, thematic selection strategies\, and design essentials\, you can easily master social media marketing. This course will teach you to create professional designs using free online tools.\nNote: This course will be conducted via Google Meet. Please install Google Meet and ensure a stable internet connection. \n【課程大綱 Course Outline】 \n1.社群行銷解說：瞭解不同社群在不同載體間的展現模式。 \n2.社群圖文解說：進階瞭解不同社群所採用的圖文行銷策略與形式。 \n3.社群圖文分析：深入瞭解社群圖文議題掌握以及圖文設計概要。 \n4.社群圖文製作概要：進階說明圖文設計的圖、文、色要點。 \n5.成功案例分享：藉由分享成功圖文案例以利進一步參考。 \n6.線上工具介紹：針對快速生成以及穩紮穩打兩種類型工具進行說明，此外針對免費圖庫等資源進行介紹。 \n7.社群圖文實作：利用前述工具，針對隨機議題進行圖文實務作業。 \n\nIntroduction to Social Media Marketing\nUnderstand how content is displayed across different social media platforms.\nSocial Media Content Strategies\nLearn about advanced strategies and formats for social media marketing.\nSocial Media Content Analysis\nGain insights into trending topics and the basics of content design.\nContent Design Principles\nExplore advanced techniques for incorporating images\, text and colors effectively.\nCase Studies of Successful Campaigns\nReview and analyze successful social media content for inspiration.\nIntroduction to Online Tools\nDiscover tools for quick content generation and detailed design\, along with free image libraries.\nPractical Design Exercise\nUse the tools introduced to create graphics and content for a random topic.\n\n報名 To apply：https://www.accupass.com/eflow/ticket/2411060124281708334715 \n【講師 Instructor】 \n白辰幃 老師 \n現職：弄一下工作室執行長 \n經歷 Experience：淡江大學職涯輔導組組員、三民輔考集團美術編輯、蒔蘿香草餐廳行銷美編 \n擅長項目 Expertise： \n1.Adobe ILLUSTRATOR、Adobe PHOTOSHOP、Adobe INDESIGN、Adobe Premiere Pro \n2.文宣、手冊、海報、網頁Banner設計 \n3.臉書粉絲頁、微信公眾號設計與經營 \n4.活動、婚禮、商品攝影；團康、團體動力、未婚聯誼設計與主持 \n5.TQC+、ACA平面設計證照研習授課 \n\nAdobe Illustrator\, Photoshop\, InDesign\, Premiere Pro\nBrochure\, manual\, poster and web banner design\nFacebook page and WeChat public account management\nEvent\, wedding\, product photography; group dynamics and event hosting\nTQC+ and ACA Graphic Design Certification Training\n\n【授課對象 Target Audience】 \n1.社群小編 \n2.行銷自己來的創業者、中小企業主 \n3.對此課程主題有興趣者 \n\nSocial media managers\nEntrepreneurs and small business owners managing their own marketing\nAnyone interested in the topic\n\n【預期效益 Expected Outcomes】 \n透過行銷案例解說與演練，培養學員具備社群圖文製作實務能力，並活用免費線上工具達成設計目標。 \nThrough case studies and exercises\, participants will develop practical skills for creating social media graphics and effectively utilize free online tools to achieve their design goals. \n【線上課程常見問題 Frequently Asked Questions】 \n1.線上課程如何與講師互動，可否即時問問題？ \n線上課程進行中可於留言區與老師進行課程互動，每個單元段落，老師會開放QA時間，跟課小編也會將問題彙整給老師，休息時間講師也會回覆喔。 \n2.課前若有問題，是否可以先詢問嗎？ \n報名表單上可直接留言填寫，若報名之後才有問題，歡迎email至108@careernet.org.tw。 \n3.課後若還有其他問題，要如何詢問老師呢？ \n課程當天會提供課後問卷填寫連結，若有關於課程問題或回饋都可於課後問卷上填寫哦！ \n4.課程中，學員是否也要開著視訊鏡頭呢？ \n建議請關閉視訊鏡頭，以免影響其他學員上課。(課程進行中也請關閉mic，以維護上課品質) \n5.請問電腦設備、網路的要求？ \n無特別的電腦設備要求，但請在穩定的網路環境進行。建議使用電腦或平板，網路速度至少8Mbps。 \n6.線上直播課程使用的視訊軟體為？ \n本課程將透過Google meet舉辦，請先安裝Google meet並確保網路順暢。 \n7. 線上直播課程何時會收到課程相關通知？ \n上課前二天會將課程連結及相關細節寄至您報名時留的email，若於課前一天仍未收到，請洽02-2332-8558 #108陳專員。 \n按下課程連結後，需待主辦單位確認後才能進入。(會確認google帳號及名稱，以便確認是否為報名學員本人) \nHow can I interact with the instructor during the course? Can I ask questions in real-time?\nYou can interact with the instructor via the comment section during the course. The instructor will also allocate Q&A time at the end of each session and address questions compiled by the assistant during breaks. \n2. Can I ask questions before the course starts?\nYou can leave your questions in the registration form. After registering\, you may also email your queries to 108@careernet.org.tw. \n3. How can I ask the instructor questions after the course ends?\nA post-course feedback form will be provided. You can submit any questions or comments through this form. \n4. Do participants need to turn on their cameras during the course?\nIt is recommended to turn off your camera to avoid distracting other participants. Please also mute your microphone during the course to maintain quality. \n5. Are there any specific computer or internet requirements?\nNo specific hardware is required\, but a stable internet connection is essential. We recommend using a computer or tablet with a minimum internet speed of 8 Mbps. \n6. Which platform will the course be hosted on?\nThe course will be conducted via Google Meet. Please install Google Meet and ensure your internet connection is stable. \n7. When will I receive the course details?\nYou will receive the course link and related details via email two days before the course. If you do not receive it by the day before the course\, please contact Ms. Chen at +886 2-2332-8558 ext. 108. \nNote: Access to the course link requires confirmation by the organizers\, including verifying your Google account and name to confirm your registration.
URL:https://events.mcu.edu.tw/event/%e8%ae%8a%e8%ba%ab%e7%88%86%e7%b4%85%e5%b0%8f%e7%b7%a8-become-a-viral-social-media-manager%ef%bc%9a%e7%a4%be%e7%be%a4%e5%b9%b3%e5%8f%b0%e5%9c%96%e6%96%87%e8%a8%ad%e8%a8%88%e6%94%bb%e7%95%a5-a-guide-to/
LOCATION:線上 Online
CATEGORIES:ACCUPASS,社團法人中華民國全國創新創業總會
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BEGIN:VEVENT
DTSTART;TZID=Asia/Taipei:20250315T133000
DTEND;TZID=Asia/Taipei:20250315T173000
DTSTAMP:20260417T125932
CREATED:20250218T074203Z
LAST-MODIFIED:20250218T074203Z
UID:10000899-1742045400-1742059800@events.mcu.edu.tw
SUMMARY:從0開始的課程設計 Course Design from Scratch
DESCRIPTION:想成為講師，卻不知道自己可以講什麼？ \n或是已經在講課，希望可以增加主題擴大戰線？ \n從0開始的課程設計， \n幫助您完整走過一趟， \n從無到有的課程設計歷程。 \nWant to become a trainer but don’t know what to teach? \nOr are you already teaching but looking to expand your topics and reach? \n“Course Design from Scratch” will guide you through the complete journey of course creation from nothing to a structured program. \n​​​​​ \n● 盤點主題的5種思考方向 \n● 決定發展主題的三種考量 \n\nFive key perspectives to brainstorm course topics\nThree crucial factors to determine your course theme\n\n \n● 萃取內容須避免的盲區 \n● 需進一步探索的萃取狀況 \n● 步驟化的內容萃取提問表 \n\nCommon pitfalls to avoid in content extraction\nSituations that require deeper exploration\nStep-by-step content extraction questionnaire\n\n \n● 架構課程前的必要考量 \n● 架構課程的3種編排方式 \n● 套用模板撰寫課程大綱 \n\nEssential considerations before structuring your course\nThree effective course structuring methods\nCourse outline writing templates\n\n提供 \n \n讓您學習結束，即可產出一套初步的課程大綱，設計出屬於自己的課程。 \nBy the end of the session\, you’ll have a draft course outline ready\, allowing you to kickstart your own training program. \n再贈送\n陳韋安老師 30分鐘線上一對一課程規劃諮詢（價值NT$1\,000） \nBonus:A 30-minute 1-on-1 online course planning consultation with Instructor Chen Wei-An (worth NT$1\,000). \n課程講師 \n\n\n\n\n\n \n陳韋安老師 Instructor – Chen Wei-An \n投身教育訓練領域超過15年，具備企管顧問規劃師、企業內的訓練主管、授課講師的全方位經歷，能從多元視角設計課程，與實際工作需求高度結合。 \nWith over 15 years of experience in training and education\, Chen Wei-An has held various roles including corporate training consultant\, in-house training manager and professional lecturer. His expertise lies in designing practical and industry-relevant courses from multiple perspectives. \n\n\n\n\n\n\n\n\n\n經歷 Experience \n➤ 2023年人資提名百大企業講師\n➤ 中華OGSM目標管理協會 理事\n➤ 鼎恒數位科技 企業人才發展處 專案經理\n➤ 人生教練成長顧問 講師/規劃師\n➤ 曼都美髮集團 內部講師/營業處課長\n➤ 中華益師益友協會 理事長\n➤ 亞洲體驗教育年會 工作坊發表人 \n\n2023 HR Top 100 Corporate Trainer nominee\nDirector\, OGSM Goal Management Association\nProject Manager\, Talent Development\, Dingheng Digital Technology\nCoach & Growth Consultant\, Life Coaching\nInternal Trainer & Sales Manager\, Mandu Hair Group\nChairman\, Chinese Yishi Yiyou Association\nWorkshop Speaker\, Asia Experiential Education Conference\n\n專業認證 Certifications \n✦ 智緯管理顧問OGSM講師認證 \n\n\n✦ Everything DiSC®認證培訓師/顧問\n✦ NLP 神經語言程式學 高階執行師\n✦ 心起點有限公司 OH卡諮詢師認證\n✦ AAEE亞洲體驗教育學會 助理引導員 \n✔ Certified OGSM Trainer\, Smart Management Consulting✔ Certified Trainer & Consultant\, Everything DiSC®✔ Advanced Practitioner\, NLP (Neuro-Linguistic Programming)✔ Certified OH Card Consultant\, Xinqidian Ltd.✔ Assistant Facilitator\, AAEE (Asia Association for Experiential Education) \n課程日期 Date：2025/03/15（六 Saturday） \n課程時間 Time：13:30~17:30，共4小時 4 hours \n課程地點 Venue：近台北市區捷運站，課前2週通知 Near Taipei MRT Station (Exact location will be announced 2 weeks before the course) \n報名人數：上限16人 Limited to 16 participants \n報名 To apply：https://www.accupass.com/eflow/ticket/2501201318431846293000
URL:https://events.mcu.edu.tw/event/%e5%be%9e0%e9%96%8b%e5%a7%8b%e7%9a%84%e8%aa%b2%e7%a8%8b%e8%a8%ad%e8%a8%88-course-design-from-scratch/
CATEGORIES:ACCUPASS,教學培訓師｜陳韋安
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