2025 台灣數位貿易博覽會 Taiwan Digital Trade Expo

2025「台灣數位貿易博覽會」4/23-24盛大開展
關稅風暴來襲！帶企業應對市場挑戰 掌握轉型先機

April 23–24, 2025 | Brace for the Tariff Storm: Empowering Businesses to Overcome Market Challenges and Seize Digital Transformation Opportunities

美國關稅政策瞬息萬變，國際貿易局勢充滿變數！企業更應把握90天關稅展緩黃金調整期，加速數位轉型、強化營運體質，應對下一波挑戰。台北市進出口商業同業公會（IEAT）長期關注國際貿易市場脈動，於4月23日至24日主辦2025《台灣數位貿易博覽會》，聚焦數位轉型及跨境電商兩大領域，協助企業超前部署、提升韌性！

兩天展會集結50家數位轉型服務商、30場實戰講座、超過40位菁英業師，針對關稅挑戰與貿易業數位化痛點，提供完整趨勢剖析與即戰力對策，打造一站式數位貿易解決方案。

With the ever-shifting U.S. tariff policies and growing uncertainty in global trade dynamics, now is the time for enterprises to take action. During this crucial 90-day grace period for tariff adjustments, businesses must accelerate digital transformation and strengthen operational resilience to meet the challenges ahead.

The Importers and Exporters Association of Taipei (IEAT), a longtime advocate for international trade development, will host the 2025 Taiwan Digital Trade Expo from April 23 to 24. The expo will focus on two major themes—digital transformation and cross-border e-commerce—equipping businesses with forward-thinking strategies and the tools they need to thrive in today’s complex trade environment.

A 2-Day Trade Event Featuring:

• 50 digital transformation solution providers

• 30 hands-on strategy sessions

• Over 40 industry experts
  All offering deep insights into tariff impacts and digital trade challenges, plus actionable solutions to empower your business through one streamlined platform.

今年博覽會以「數位出擊，貿易開新局」為主題，帶領企業掌握AI賦能的貿易價值鏈、跨境電商最新解方與數位貿易藍圖的滿壘優勢，活動三大亮點搶先看：

（一）展區主題超完整：打造市場開發、數位行銷、經營管理、跨境電商供應鏈夥伴四大專區，提供跨國電商平台、AI應用、社群推廣、SEO、智能客服、數據分析、金物流、合規、和代運營等解決方案，讓企業一站看足數位貿易轉型資源。

（二）國際巨頭齊聚最具代表性：亞馬遜全球開店、阿里巴巴國際站、Walmart、Shopify、Newegg、台灣微軟、Google、eBay等重磅企業到場分享趨勢與資源。

（三）實戰議題一網打盡：安排超過30場精采講座，聚焦關稅因應對策、數位貿易科技、AI應用、金物流優化、數據分析、等主題，全面強化企業數位競爭力。

“Go Digital, Go Global: Opening New Chapters in Trade”

Explore three major highlights of this year’s event:

1. All-Inclusive Exhibition Zones

Four themed areas will showcase comprehensive solutions for:

• Market Development

• Digital Marketing

• Business Management

• Cross-Border E-commerce Supply Chains

Discover the latest tools and platforms covering multinational e-commerce, AI applications, social media promotion, SEO, smart customer service, data analytics, logistics and payment integration, regulatory compliance, and managed operations—all in one place.

2. Leading Global Players Take the Stage

Key industry leaders including Amazon Global Selling, Alibaba International, Walmart, Shopify, Newegg, Microsoft Taiwan, Google and eBay will be in attendance to share insights, trends and resources.

3. Actionable Talks Covering All the Bases

With over 30 practical sessions, the agenda is packed with strategies and trendspotting across:

• Tariff response tactics

• Digital trade technologies

• AI applications

• Smart logistics

• Data analysis

講座鎖定「跨境市場」、「數位行銷」、「數位科技」三大趨勢議題，邀請產業重量級專家現身說法：

• 跨境市場：亞馬遜全球開店總經理謝孜希、阿里巴巴國際站資深業務協理陳慧君、水巷茶弄-開富食品國際業務經理李居舉等，剖析AI如何幫助貿易企業拓展市場、建立品牌曝光跟出海。

• 數位行銷：拍拍圈創辦人郭家齊、群利科技創辦人王聖愍、Shopify資深經理Felix、艾斯星媒體CEO彭蔚綸等大咖講師，揭密品牌成功行銷秘訣、透過社群媒體打進新興市場策略。
• 數位科技：台塑網科技副處長黃振益、Google雲端解決方案架構師、台灣微軟資深經銷業務經理譚中慧等，將帶來AI智慧應用的最新趨勢，助企業優化營運流程、節省人力、強化競爭力！

Sessions will center around three core trends:
Cross-Border Markets, Digital Marketing and Digital Technologies—featuring elite speakers from across industries:

Cross-Border Markets

• Paloma Hsieh, General Manager, Amazon Global Selling

• Hui-Jun Chen, Senior Associate Director, Alibaba International

• Jason Lee, International Sales Manager, Kei Fu Foods Co., Ltd. (Cha Nung)
  They’ll share how AI can help brands go global, grow market presence and boost exposure.

Digital Marketing

• Andy Kuo, Founder, PopChill

• Samuel Wang, Founder, Bryton

• Felix, Senior Manager, Shopify

• Wei-Lun Peng, CEO, Ace Star Media
  Gain key strategies on breaking into emerging markets and building your brand via social media.

Digital Technologies

• Chen-Yi Huang, Deputy Director, Formosa Online

• Google Cloud Solutions Architect

• Chun-Hui Tan, Senior Partner Sales Manager, Microsoft Taiwan
  They’ll explore cutting-edge AI applications that streamline operations, reduce manual workload and sharpen competitive edge.

《台灣數位貿易博覽會》為貿易業者提供一站式數位轉型資源與合作機會，全方位剖析數位貿易痛點。不論是物流與關稅壓力、AI與數據應用落地，或是行銷內容、平台整合挑戰，現場提供最實用的解決方案與策略分享，幫助企業以精準戰術ALL IN全球市場，打造「TradeTech 2.0」時代的致勝公式！

The Taiwan Digital Trade Expo offers a one-stop platform for trade professionals to access digital transformation resources, form strategic partnerships and address key pain points in today’s global trade landscape. Whether facing logistical challenges, navigating tariffs, implementing AI and data strategies, or building content and platform integration, you’ll find real-world solutions and expert advice on-site to help you ALL IN on the global stage, and thrive in the age of TradeTech 2.0.

報名 To apply：https://www.accupass.com/neweflow/ticket/2504100350431958868984?utm_source=EventPage&utm_medium=AdCard&utm_campaign=accu_AdCard_2504040453201279091832

看完整講座介紹 Full seminar details：https://www.17cross.org.tw/2025expo/

※參加者同時段之講座限報名1場，一天共計3場。【亞馬遜專場】內包含多個議程，詳細議程歡迎上官網查看。
※更多博覽會活動資訊，請洽本會跨境電商辦公室02-2581-3521分機617、645或來信：amos@ieatpe.org.tw
※主辦單位保留活動及講座資訊更動、取消及最終解釋之權利。

• Participants may register for only one seminar per time slot, up to three sessions per day.

• The Amazon special session includes multiple segments—please check the official website for the detailed agenda.

• For more information, please contact the IEAT Cross-Border E-Commerce Office at +886-2-2581-3521 ext. 617 / 645 or email: amos@ieatpe.org.tw

• Organizers reserve the right to modify, cancel or interpret event details and seminar information.