《銘傳一週》校園記者期中工作坊 MCU Weekly Campus Reporter Midterm Workshop

114學年度《銘傳一週》校園記者期中工作坊，將於期中考後11/8（六）10:00-16:30在台北校區B901會議室舉行。活動特別結合桃園「媒體研究社」與台北「攝影美學社」共同舉辦，為期中考後首場跨校區媒體交流課程，邀請5位畢業於銘傳的業界學長姐回校分享新聞、行銷、公關與影像製作的第一手實務經驗。

工作坊上午由玩美行動股份有限公司廣告企劃經理張亦尚（廣告系畢）揭開序幕，解析行銷與媒體企劃的創意思維；午後場次邀請《工商時報》記者巫其倫與恩克斯網路科技（獎金獵人）公關主任游哲睿（皆為新聞系畢）聯手分享新聞實務與品牌經營經驗。隨後由藍顧問行銷策略有限公司商務顧問江蓮弘（應中系畢）談社群內容趨勢，最後壓軸登場的是禾果製作有限公司導演張哲瑋（數媒系畢），以影像創作為題，帶領學員理解拍攝與敘事的魅力。

本次工作坊歡迎對媒體工作有興趣的同學們報名，社員及《銘傳一週》校園記者報名費為NT$100，非社員與非記者NT$200（含中餐與飲品，現場繳交）。此校園記者期中工作坊希望能培養學生媒體識讀與跨領域製作能力，並促進台北、桃園兩校區媒體社團交流。想學習新聞實務與內容創作的同學，千萬別錯過這場充實又精彩的一日課程。有興趣者可以私訊Instagram【mcu_school_life】或逕行填寫報名表單https://forms.gle/96ZTTksqnQBMsUzWA。

2025 MCU Weekly Campus Reporter Midterm Workshop will take place on Saturday, November 8, from 10:00 to 16:30 at B901, Taipei Campus.
Co-organized by Media Research Club and Photo Club, this event marks the first cross-campus media exchange workshop after midterm exams. Five distinguished MCU alumni, now professionals in journalism, marketing, public relations, and film production, are invited to return and share their first-hand industry insights and practical experiences.

The workshop will begin with Mr. Chang Yi-Shang, Advertising Manager at Alpha Plus (MCU Department of Advertising alumnus), who will open the day with a session on creative thinking in marketing and media planning.
In the afternoon, Mr. Wu Chi-Lun, reporter from CTEE, and Mr. Yu Che-Jui, PR Manager at Bounty Hunter (both MCU Journalism alumni), will jointly discuss news practices and brand management.
Next, Mr. Chiang Lien-Hung, Business Consultant at Lan Consulting Marketing Strategy Co., Ltd. (Applied Chinese alumnus), will explore social media content trends, followed by Mr. Chang Che-Wei, Director at Dennis Films (Digital Media Design alumnus), who will close the workshop with a session on visual storytelling and the art of filmmaking.

This workshop welcomes all students interested in media and communication.
Participation fees are NT$100 for club members and MCU Weekly reporters, and NT$200 for non-members or non-reporters (includes lunch and drinks, payable on-site).

The goal of the Campus Reporter Midterm Workshop is to enhance students’ media literacy, interdisciplinary production skills, and cross-campus collaboration between Taipei and Taoyuan media clubs.
Students interested in learning practical journalism skills and creative content production shouldn’t miss this enriching one-day workshop!

For registration or inquiries, please DM us on Instagram @mcu_school_life or fill out the registration form at https://forms.gle/96ZTTksqnQBMsUzWA.